What if executive presence is not only about how you show up in a room, but how you sound in every email, proposal, message, and comment with your name on it? In this episode of Lead with Spark, Lynsey Mulder sits down with Grace Aldridge Foster to unpack why writing is part of your brand and how leaders can use words more intentionally at work.

Grace is the co-founder and principal of Bold Type, a writing training company that has helped professionals at organizations including UPS, Capital One, Johnson & Johnson, Biogen, the Aspen Institute, the National Park Service, and the U.S. Special Operations Command communicate more clearly and effectively. She is also a Forbes Careers and Leadership contributor, a guest lecturer at Georgetown, and a judge for the Center for Plain Language.

Together, Lynsey and Grace talk about journaling as a tool for clarity in an AI-heavy world, the ART framework for stronger communication, how to create a personal voice statement, and why style guides can save leaders from rewriting everyone else’s messages at 10:30 p.m. Again. This conversation is practical, energizing, and full of tools your audience can start using right away.

Together we will talk about

• why your writing shapes your executive presence, influence, and reputation
• why journaling is having a moment again and how to make it simple, useful, and not performative
• the ART framework: Audience, Result, Tone
• how to create a personal voice statement so your writing sounds like you
• why style guides and clearer writing standards strengthen teams and culture
• one practical one-week challenge to improve communication immediately

One line to take away with you

Your writing speaks for you before you ever walk in the room, so make sure it sounds like the leader you are.

Connect with Grace

• Website: boldtype.us
• Forbes contributor page: forbes.com/sites/gracefoster
• LinkedIn: Grace-Aldridge-Foster
• Instagram: Bold_Type

Connect with Lynsey

• Website: lynseymulder.com
• LinkedIn: Lynsey Mulder
• Instagram: Lynsey Mulder
• Facebook: Lynsey Mulder